I was saddened to discover that the real identity of Fake Steve Jobs was discovered and also revealed. I thoroughly enjoyed reading the blog -- especially through the iPhone launch -- and now it is too bad it is over.
John Gruber argues that the unmasking doesn't need to mean the end of the FSJ blog but I think for me it does. Yes the writing is great and the word "frigtard" is an excellent addition to my vocabulary, but for me the real appeal came from the mystery around the author. For the same reason I enjoy reading the anonymous postings of MiniMicrosoft, there is this sense that the cape of anonymity allows for some insightful observations without worry of repercussions. Now when I read the blog I find it hard not to be aware of Forbes as the sponsor or the fact that the blog is now advertising Daniel Lyons' upcoming book along the same theme.